Tuesday, September 28, 2010

Spotlight on World Building!

When a friend showed me this great spoof on the new Old Spice commercials from BYU, it was easy to just appreciate the humorous way to deliver a message. Then she shared the behind the scenes video, and I realized it was a perfect, visual lesson on world building for paranormal romance novels.

First, here’s the final product:

I loved the video, the clever script and the polish of the finished product. Watching this video you can see how the tight angles and the placement of the proverbial spotlight enhances the overall effect of the message. This video makes an impact (and usually makes people smile).


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